As consumers, we are surrounded by brands every day. From the Nike swoosh, to the Chipotle pepper, to that woman-like logo at Starbucks, brand images are everywhere. These images are only the visual representation of the brand, but what really matters is the meaning behind the brand. So keep this thought in mind as you
Graduation is coming!! As law students we know your primary concerns are finishing school, passing the bar, and finding a job. For those going into private practice, one thing that is not taught in law school is the business side of law. Therefore, to be successful you will eventually need to know how to (1)
Do you have a unique lawyer personal brand? As consumers, we are surrounded by brands every day. From the Nike swoosh, to the Chipotle pepper, to that woman-like logo at Starbucks, brand images are everywhere. These images are only the visual representation of the brand, but what really matters is the meaning behind the brand.